Webpage Banners
A selection of webpage assets I crafted for FortyTwo to enhance user experience in collaboration with the product team.
Concept, art direction and layout design: Yi Ling

Premium Hotel Collection Landing Page Banner

SleepMed Wellness Landing Page Banner & Rectangles

Bed & Bath Dropdown Menu
BTO New Homeowners Campaign
This campaign offers exclusive furniture discounts for new BTO homeowners.
Concept, art direction and layout design: Yi Ling | Photography: Han | Copywriting: Brandon Goh | Talents: Sarah & Sean

Homepage Banner (Desktop)

Homepage Banner (Mobile)

Facebook Post (Version 1)

Facebook Post (Version 2)

Facebook Post (Version 3)

eDM
Haven Collection
This campaign introduces a new collection of bouclé and rattan furniture.
Concept, art direction and layout design: Yi Ling | Photography: Han | Copywriting: Brandon Goh

Homepage Banner (Mobile)

Facebook Post (Soft Launch)

eDM

Homepage Banner (Desktop)
Social Media Videos
A series of social media videos, highlighting my work in both filming and video editing.
Concept, direction and video editing: Yi Ling | Copywriting: Brandon Goh
Can You Pronounce FortyTwo Furniture Names
3 Ways to Style CNY Dining Tables
Fynelinen Hotel Collection Bedsheet
Wes Anderson-style Reel Trend
#FortyTwoFinds -
Kino Movable Tea Table
#FortyTwoFinds -
Vachel Shoe Cabinet